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WWE® (NYSE: WWE) and Louisiana Governor John Bel Edwards announced that WrestleMania 34 generated $175 million in economic impact for the greater New Orleans region this past April, according to a study conducted by the Enigma Research Corporation. This marks a significant increase from the $142 million generated for WrestleMania 30 in New Orleans and … Read more
Samsung, the global smartphone market leader, recently on-boarded Mobiefit from India to power digital fitness training programs on its S-Health platform. This makes Mobiefit the first Indian mfitness company to become an official content provider for the Samsung. “We’ve currently rolled out our immensely popular ‘Ultimate Fat Loss’ program with Thakur Anoop Singh as the … Read more
Anil Kumble’s Microsoft AI-enabled Power Bat partners with Star India to revolutionize cricketing experience for players and fan. Microsoft Corp. and Anil Kumble’s technology startup, Spektacom Technologies, with support from broadcast partner Star India, came together to announce the introduction of the Power Bat. The Power Bat provides players, coaches, commentators, fans and viewers with … Read more
Encourages citizens across India to join the virtual challenge on the Airtel Mobiefit app, and dedicate a run for the empowerment of underprivileged children. Bharti Airtel (Airtel) along with Mobiefit, one of the largest mFitness platforms in India, recently launched an innovative digital campaign #PassTheTorch to mark the 11th edition of the Airtel Delhi Half Marathon (ADHM). #PassTheTorch celebrates the spirit of running … Read more
Registration now open for the IV Anantapur Ultramarathon, which will gather Indian, international runners to cover 170km against poverty and discrimination The funds raised will be used to build 57 houses for families living in tents and huts The IV Anantapur Ultramarathon will take place from 24-25 January 2019 covering a total distance of 170k … Read more
Jiva Ayurveda has launched a diagnostic protocol for Ayurveda with the aim to create a definite structure for this ancient healing tradition and turn it into globally accepted medical science. Called Ayunique, the newly developed protocols are the result of a huge data analytics project that was initiated by Jiva Ayurveda six years ago. Using … Read more
International Association of Athletics Federations (IAAF) has announced a new series of 1 mile runs in 24 cities around the world to celebrate Global Running Day on June 6 and named it “Run 24:1”. In order to organize a successful event, IAAF is partnering with local authorities, city governments, race organizers and member federations around … Read more
MultiFit Functional Fitness Studio has been awarded the Fitness Excellence Award for Excellence in Multi-Discipline Discipline Training Fitness Club category, which was presented in Delhi recently. The Fitness Excellence Awards (FEA) is a National platform to recognize and honor the true champions of our industry. The objective of the FEA is to celebrate brilliance in the Fitness, … Read more
iVOOMi has launched its first ever Health Band – FitMe which also comes with a pollution tracking feature. The FitMe Health Band, priced at Rs. 1,999 is exclusively available on Flipkart starting May 3, 2018. iVOOMi brings a wearable fitness device to monitor more than just fitness by incorporating other measures of health and well-being into its … Read more
ASICS, a true sport performance brand, recently conducted a meet and greet for its fans, with its ambassador, Kane Williamson, captain of New Zealand and Sunrisers Hyderabad Cricket teams along with former Australian cricketer & Sunrisers head coach Tom Moody for his fans at ASICS Jubilee Hills, Hyderabad Store. The Meet and Greet session saw … Read more