Sports Earphone launched by Panasonic for Rs. 8,999

Choosing a nice pair of earphones for a runner or sports person is always tricky. You are always looking for the right partner which can not only provide quality sound output, but is also able to meet with your fitness requirements. With features such as waterproofing and safety lighting, Panasonic has made sure it has taken … Read more

GOQii launcehs new Heart Care Tracker & Service

GOQii, the world’s leading health ecosystem, and preventive health platform have introduced its latest service offering – GOQii Heart Care which focuses on cardiovascular health. The key feature of this service is its ability to connect consumers to cardiovascular specialists through the GOQii application and a new GOQii tracker which has capabilities to measure heart … Read more

Reebok Salutes Women in the first #FitToFight Award

Felicitates Deepa Malik, Geeta Tandon, Vijaylaxmi, Zaariapatni and 12 others who proved that women are not the weaker sex Reebok is celebrating the struggles, dreams, and triumphs of unsung “women heroes”, who have overcome physical, mental and social barriers to achieve great things in life, by culminating the first edition of its #FitToFight awards. Hosted at … Read more

Nike begins its quest to break 2-hour marathon barrier

Nike has now unveild Breaking2, an innovation moonshot designed to unlock human potential. Like all daring dreams, Breaking2 has an audacious goal: Enable a sub two-hour marathon time.  Many consider this feat impossible. It requires reducing the current men’s world record time of 2:02:57 by three percent. However, that challenge is exactly what drives Nike; the … Read more

Fitness First launches Zero Runner in India

Legendary Coach ‘Rick Muhr’ introduces the innovative Zero Runner mechanism. Fitness First, the leading health club group in the world, has introduced a new training concept tool called “Zero Runner” by Octane Fitness in India.  This product reinvents walking, jogging or running by eliminating repetitive, stressful impact on the body – unlike a treadmill. It features mechanical … Read more

Nike.com launches in India

Nike.com launches in India and is now ready to deliver its complete range of products to fitness enthusiasts in India, giving them complete and immediate access to all of Nike’s products and services, including the popular NIKEiD service. Nike.com is a hub and destination to access all of Nike’s top innovations in one place. It provides … Read more

Fossil forays into the the wearable segment with the launch of smart watches, hybrid watches and fitness trackers

Wearable segment continues to be remain favorite for technology and lifestyle players in India as the focus on health and fitness is on the rise. Fossil, Global luxury accessories maker has now forayed into the wearable device market by unveiling a range of connected devices across six of its owned and licensed brands – Fossil Q, Michael … Read more

Reebok launches FitHub concept store in Chandigarh

Continuing on its ambition to become a foremost fitness brand in the country, Reebok India, has launched its latest flagship FitHub store in Sector 17, Chandigarh. The launch witnessed brand ambassador Kangana Ranaut engaging in a unique training routine with Reebok master trainers.  Commenting on the launch, Silvia Tallon, Senior Marketing Director, Reebok India said, … Read more

LaLiga excites football fans with the opening of its first office in India

Yes, that’s the news that would cheer any football fan in India. LaLiga, the Spanish football league has launched its office in India with an aim to boost LaLiga’s presence & reach in the country that watches football religiously.   With growing popularity of football in India, LaLiga enjoys a large fan following here where people … Read more