Toffee Insurance joins hand with Mobiefit to bring Insurance for the fitness app users

Toffee Insurance, India’s first all-digital insurance platform for millennials, will now integrate with Mobiefit, an Indian fitness technology training start-up. This partnership will enable StayFit Toffee, Toffee’s fitness coverage, to be extended to users at no additional cost as part of Mobiefit’s subscription packages. All Mobiefit subscribers, new and existing, will be able to avail StayFit insurance … Read more

M.S DHONI shows his ‘hangry’ side, features in new TVC for brand SNICKERS

Mars Wrigley Confectionery today announced the appointment of Indian cricketer Mahendra Singh Dhoni as the new brand ambassador for its chocolate brand SNICKERS®. Since its launch in India, the filled chocolate bar has effectively established itself as a solution to hunger cravings and developed a strong base of loyal consumers. The brand, known for its quirky, tongue-in-cheek personality has found … Read more

76 Indian, Spanish athletes to run for rural development in India’s only relay ultramarathon

The third Anantapur International Relay Ultramarathon is a fundraising event to improve the lives of rural poor Between 23, 24 January, the runners will cover a distance of 170km through Anantapur district A group of 76 runners (24 Indians and 52 Spanish) will participate in the third edition of the Anantapur International Relay Ultramarathon, the only … Read more

Garmin launches Vivosport Smart Activity Tracker with Built-in GPS and Wrist-based Heart Rate Monitor

Garmin India has announced the launch of Vivosport Smart Activity Tracker in the Indian market for a price of Rs. 15990. The new smart activity tracker is equipped with wrist-based heart rate monitor, activity apps and built-in GPS for mapping out the activities. With the new device, the company is s targeting both casual and serious … Read more

Paras Dairy ventures into Health Supplements with the launch of Proquest Nutrition

Paras Dairy has unveiled a new brand of nutritional products ‘Proquest Nutrition’ from VRS Foods Ltd, a leading health and nutrition company that marks its entry into the Sports nutrition segment with this brand. Till now the entire protein supplements market is largely catered by importers. As consumers cannot rely on the quality of Indian product due … Read more

Air Pollution in Delhi: Medical Body urges organizers to cancel upcoming Airtel Delhi Half Marathon

Due to the deteriorating air quality in Delhi, IMA (Indian Medical Association) has appealed to the organizers of Airtel Delhi Half Marathon to cancel the upcoming marathon scheduled to happen on November 19, 2017, in New Delhi. According to a report in The Indian Express, IMA said that it will write to the Delhi CM, Chief … Read more